Young Women’s Preparatory Network Hires Augustine Jalomo as Chief Marketing Officer

Young Women’s Preparatory Network (YWPN) has hired Augustine Jalomo as Chief Marketing Officer. YWPN supports more than 4,600 students in grades 6 through 12 at eight public all-girls schools across Texas.

Previously, Tino served as Director of Marketing and Communications for the non-profit organizations Earth Day Texas and Social Venture Partners Dallas. He also served as the first project manager for the Dallas Festival of Ideas Action Phase working with a large volunteer-based, cross-section of the Dallas community.

“It gives me great joy to announce that Tino has joined us to oversee our marketing communication efforts. During this critical growth time when YWPN has garnered increased interest across Texas, we can rely on Tino to help us refine our YWPN brand and help continue to get our message out,” says Lynn McBee, YWPN CEO. “We will focus on the currently eight YWPN schools and work seamlessly to share their success stories. Tino will help with the development of the communications’ roadmap.”

Tino brings 25 years of marketing communications experience with an emphasis in the areas of advertising, branding, promotions, public relations and special events. Tino has worked with first-time Latino advertisers including Visa, Justin Boots and CSK Auto Parts; on marketing initiatives for CocoAndré Chocolatier, D Media, KERA, Anita N. Martinez Ballet Folklorico; and on branding projects for HBO Latino, Sally Beauty, Dallas HR and the Dallas Symphony Orchestra.

Tino helped launch the Hispanic advertising agency, Dieste Harmel in 1995 and opened their New York City office in 2000. He has also worked at Ornelas & Associates, Moroch, Siboney, Berry Brown and McCann Erickson. He served as marketing manager with Time Warner Cable, regional marketing manager for DISH Network and Director of Latino Marketing for SWJ/Euro RSCG Dallas.

A native of Sugar Land, Texas, Tino received his bachelor’s degree in communication from Southern Methodist University and has worked in Paris, France, New York City and Dallas.

 

About Young Women’s Preparatory Network:

Founded in 2002, Young Women’s Preparatory Network is a nonprofit agency that partners with public school districts in Texas to operate the largest network of public all-girls college preparatory schools. The organization provides funding and other resources to eight Texas schools with more than 4,600* students in 6th through 12th grades. Each YWPN school features a STEM-focused curriculum and is largely attended by economically disadvantaged students. In 2015-2016, the network’s 291 graduates received offers of more than $41.9 million in academic and merit scholarships and have matriculated to 115 different colleges and universities. More information can be found at www.youngwomensprep.org.

*Self-reported; Texas Educational Agency numbers to be released in late 2016.